Klaserie River Sands

The value 360 degree video is adding to African travel

What if we told you that you could take a ride on a safari vehicle in Zimbabwe, marvel at majestic elephants, follow a cantering giraffe, hang out with some local people, sit by the campfire, go canoeing, take a walk through the bush, or go for a helicopter ride right now, from where you sit reading this?

You can submerge yourself in a safari adventure, within minutes, without even having to leave your seat.

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Videography enthusiasts have been introducing a new, state of the art technology, 360 degree video, for some time now. Instead of being limited to recording a simple, traditional “picture frame” view of scenery, we are now able to record and view the world from every angle, all at once. Because of this, we are able to immerse ourselves in our surroundings like never before.

You can now experience a helicopter safari while remaining safely on the ground.

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More specifically for the African travel industry, this technology is beginning to provide people with the opportunity to immerse themselves in one of the most sought after, experiential activities in the world; an African adventure. We are able to connect to the African wilderness in a magnificent way. The emotive YouTuber Jason Silva, in his The Big Picture narrative, speaks of how, “Empathy rarely extends beyond our line of sight. And so perhaps it is by extending our gaze, using marvellous new storytelling tools like virtual reality, that we can bridge divisions and bring worlds together”.

These sorts of videos are meant for people seeking an experience to get to know our world in the next best way, as opposed to actual encounters in person. There are hidden gems within Africa that are beckoning to be seen. Whether you’ve never experienced a safari or if you’ve been there before, this upgraded footage will make you feel like you are there.

There are few African travel organisations welcoming you to take an adventure through the art of 360-degree footage. Ibo Island Lodge has put together a 360 degree video of the beautiful crystal clear waters off the coast of Ibo Island Lodge of Mozambique.

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Recording footage in a 360-degree view has been made possible by companies like 360Fly and GoPro. They have made it into quite a simple process, with their innovative cameras and technologies. There are  different cameras you can purchase for all levels of atmospheres including standard, waterproof and “submarine” meant for underwater adventures. This sort of hardware and software is expected to continuously develop and improve. Can you imagine the possibilities of what video footage this type of technology is capable of capturing, and the added perspective it will bring to viewers into the future?

To watch most 360 degree videos, you’ll need the latest version of Chrome, Opera, Firefox, or Internet Explorer on your computer. On mobile, use the latest version of the YouTube app for Android or iOS.

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And if you think a safari is something you would like to experience in person one day, check out African Bush Camps to explore the adventure opportunities in Africa.



African Bush Camps

African Bush Camps is a small African-based safari company that speaks of the art of offering an authentic safari experience. Highly qualified professional guides and naturalist enthusiasts are at hand to ensure an intimate journey through some of Africa’s most untamed areas.

Africa Geographic