Early in the morning as the sun rose across the shores of Lake Malawi, festival goers were reflecting on their experience at the 2014 Lake of Stars Festival which attracted a record audience.
The final day of the festival closed with a strong line-up of local and international acts including Malawi’s Body, Mind and Soul and Agorosso alongside South Africa’s Christian Tiger School and John Wizards, with festival favourite DJ Goldierocks (UK) closing out the 3-day event.
Festival Founder and Director Will Jameson says, “The festival’s over 70 acts from Malawi, Scotland, Zambia, Zimbabwe, England, Kenya, South Africa and Ghana performed in front of more than 4 000 people – our biggest audience to date. We also sold the most tickets in the Lake of Stars project’s 11 year history.”
Some of the weekend’s highlights include our amazing South African line-up with festival headliners Mafikizolo and Reason setting the bar high with their sets on Friday night. We continued building on our connections between Scotland and Malawi by hosting 12 creatives from Scotland who were kept busy during the weekend with live performances, hosting industry workshops and joining the community outreach activities including the local soccer match.
The rich local music talent was on display this year with up-and-coming artists such as George Kalakusha and Adrian sharing the stage with festival legends including the Black Missionaries and Body, Mind and Soul.”
“Throughout the weekend we conducted surveys with festival goers and local businesses to help determine the economic impact of the 2014 festival. With record numbers, we expect the impact to surpass any previous festival and will release the report shortly,” says Will.
Some of the vendors operating inside the festival, as well as the local village, offered some initial thoughts:
“The festival has been great and we appreciate the support.”
“We can earn money and our business is improving because of the festival.”
“Keep the fire burning and look forward to the next Lake of Stars.”
“We are now reviewing the 2014 festival and will shortly start planning the 2015 festival which will takes place from 25 to 27 September 2015,” says Will.
The Lake of Stars project was born from a desire to raise money for a developing economy, help promote Malawi as a tourist destination and expose Malawian artists to an international audience. The project has reached more than 200 million people through international and local media coverage, and generated over $3.25 million spend in Malawi.
For further announcements about Lake of Stars, visit www.lakeofstars.org.
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